George Margelis August 3, 2012, 10:57 pm The medical apps industry is maturing, which is a great sign. However it is still in its early years and subject to dangers that can stop it in its tracks. Part of its maturing is for it to learn to live with its critics and challengers, in particular the healthcare provider community, and not consider it an us versus them battle. This of course also goes for the healthcare provider community, who see medical apps as a threat to their livelihood, and need to be squashed. We have seen this in healthcare before, challenges to the status quo rejected in a knee jerk reaction. Patience, cool minds, and a scientifically based desire for evidence is the best way forward. That is a sign of maturity.