Social Media

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Social Media is not only a tool used by the mHIMSS community members to communicate information and ideas on what’s hot in mobile and wireless technology, it is also a valuable tool for health organization communication. As mobile and social media technologies evolve hospitals and health systems have unprecedented opportunities to engage with their patients in real-time meaningful ways. This section will review new social media tactics and features such as geo-location and their impact on the healthcare ecosystem.

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Study gives YouTube the edge over other social media channels May 15, 2013 |
Diana Manos
 The new report, issued by Ideahaus, indicates healthcare communications professionals are shaping their communications policies despite a lack of guidance from the FDA on the use of social media.  More
Status quo doesn't sit well with the innovation team at Boston Children's Hospital May 14, 2013 |
Erin McCann
 At a recent Institute for Health Technology Transformation event in Boston, the hospital's chief innovation officer, Naomi Fried, explained how four new mHealth tools are improving the inpatient experience for patients, families and clinicians.  More
DocbookMD, Medweb unveil secure messaging platform for physicians May 13, 2013 |
Eric Wicklund
 Unveiled at the ATA conference in Austin, Texas, Docbook Gateway offers clinicians a HIPAA-compliant platform to communicate and share images, x-rays and other reports.  More
Ben's Friends – a mobile resource for those with rare diseases April 29, 2013 |
Eric Wicklund
 The online support network is growing fast, and looking for help as it seeks to connect people with one-in-a-thousand conditions to others with the same challenges.  More
In the wake of a Boston tragedy, mHealth holds promise April 17, 2013 |
Eric Wicklund
Bernie Monegain
 The explosions at this week's Boston Marathon left an indelible imprint on America, and offered a stark reminder of how mHealth could be used to save lives and treat those affected.  More
A 'disaster doc' offers his take on mHealth's advantages April 15, 2013 |
Eric Wicklund
 Dr. Dan Diamond, a nationally recognized speaker and member of Medical Teams International, talks about his experiences in disaster zones - and how mHealth tools have helped improve healthcare delivery.  More
AT&T, Autism Speaks look to the public for mHealth solutions April 12, 2013 |
Eric Wicklund
 A two-day hackathon in San Francisco will uncover the best and brightest of a dozen autism-themed applications submitted through the Autism Speaks Facebook page.  More
VideoCare founders target simplicity in addressing the senior mHealth market April 5, 2013 |
Eric Wicklund
 The California-based startup has developed a communications platform for seniors that can be controlled through the cloud by family members or caregivers.  More
March 'Twitter Chat' Recap March 27, 2013 |
mHIMSS
 This month's Twitter Chat focused on trends discussed at HIMSS13. Here is a recap of the March 20 discussion under the hashtag, #mhimss.  More
HxD conference co-founder talks about user-centered design in a digital world March 18, 2013 |
Mike Miliard
 In this Q&A with Healthcare IT News Managing Editor Mike Miliard, Amy Cueva discusses how healthcare and design are being used in an increasingly mobile and patient-centered landscape.  More
Qualcomm Life, WebMD announce partnership March 4, 2013 |
Eric Wicklund
 Announced Monday morning at HIMSS13, the partnership brings together one of the largest sources of consumer-oriented health information and the developer of the landmark 2net platform, which links more than 200 medical devices and solutions.  More
In mHealth, apps can be a mixed blessing March 4, 2013 |
Tom Sullivan
 HIMSS13 kicked off Sunday with several workshops and special sessions, one of which tackled one of mHealth's most promising and problematic issues: Healthcare apps.  More
Is the end of search the beginning of personalized prevention? May 23, 2013 |
Joseph C. Kvedar, MD
 This past week, Google held its annual developers conference, Google I/O. One of the more provocative talks, called "The End of Search as We Know It," was by Amit Singhal, who is in charge of search for Google.  More
 
A call for patience May 22, 2013 |
Eric Wicklund
 As the mHealth world anxiously awaits the U.S. Food and Drug Administration's final ruling on how it will regulate mobile medical apps, a new blog from Kaiser Health News shows just how important that ruling will be --and may shed some light on why it's been slow in coming.  More
 
A diabetes prevention coalition meets in NYC - will mHealth be on the agenda? May 15, 2013 |
Eric Wicklund
 Like any chronic condition, diabetes is a disease that must be managed continuously - not just when you're visiting with your endocrinologist or doctor. A care management plan, therefore, must involve family members, other caregivers, schools and employers.  More
Serendipity and personalization and connected health April 25, 2013 |
Joseph C. Kvedar, MD
 In a world where most folks change jobs every couple of years, people are often amazed to hear that I started work in connected health 19 years ago. Implicit in their amazement is a question: "Why did you stick with it so long?" The quickest response is that the work we started back then is not yet finished. A more accurate answer is a bit more complex.  More
The rise of intelligent systems in healthcare: Part I (providers) April 18, 2013 |
Jonathon Dreyer
 Desktop computers have forced physicians to turn their backs on patients as they spin their chairs around to enter the patient's story into the electronic health record. Mobile technology, used to navigate and manage this multifaceted ecosystem, is becoming pervasive and smaller in the physical sense. Patients are hungry for real-time access to personal health information.   More
Mobile Shmobile April 18, 2013 |
Matthew Grob
 Mobile health is hot. It's innovative. It's impactful. It matters. But it isn't everything.  More
Is Facebook a predictor of your health? March 28, 2013 |
Joseph C. Kvedar, MD
 I've written before about the power of analyzing what you write in order to predict things about your health. As more and more 'big data' companies and projects get publicity, it is fascinating to see how rapidly the field is growing.  More
Taking a quick look back at HIMSS13 March 12, 2013 |
Eric Wicklund
 A few random thoughts about last week's conference and exhibition while gazing out at the snowdrifts in Maine.  More
The mHIMSS rearview mirror - February 2013 March 3, 2013 |
David Collins
 Ever wonder where the time goes? It's already March, and HIMSS13 is finally here. So what was new and cool from the world of mHIMSS in February?  More
Five ways of achieving patient engagement, Part 2: WITH technology February 15, 2013 |
David Lee Scher, MD
 In my previous post I discussed what I believe to be the most important paths to patient engagement without technology. I would like to now discuss how technology can promote patient engagement.  More
Five ways of achieving patient engagement, Part 1: WITHOUT technology February 14, 2013 |
David Lee Scher, MD
 If one looks at communications revolving around healthcare these days, whether emanating from political, healthcare economics, clinical or technology spaces, the term "patient engagement" is invariably found as one of the cornerstones of the conversation. This is no more evident than in the digital health technology space. One would think that patient engagement is only possible by hitching a wagon to the technology horse.   More
iTriage's Hudson gets a front-row seat to the State of the Union address February 13, 2013 |
Eric Wicklund
 You may not have heard President Barack Obama mention mHealth during his Tuesday night State of the Union Address, but sharp-eyed viewers caught a visual reference if they were watching the audience.  More
mHealth Summit 2011 - Business Track // Harnessing the Power of Social Media and Mobile Technology to Engage Consumers April 2, 2012 |
Foundation for NIH
 Does healthy behavior spread through social connections? Does leveraging social networks encourage consumers to make decisions and engage in activities to help them live healthier lives? Join UnitedHealth Group and a panel of industry experts as they explore how consumer interactions with mobile applications and social media are starting to impact their engagement in and management of their own health. They will also discuss how getting a social network involved in health decisions and activities makes it easier for individuals to stay motivated and on track.  More
Understanding Mobile Social Behaviour Using Smartphones March 13, 2012 |
Fehmi Ben Abdesslem
Tristan Henderson
 In this paper, the researcher presents an approach for studying users’ behavior with regards to mobile devices. A number of survey questions were asked to elicit responses for a number of topics, including end user perceptions to geo-location use, privacy and security issues, and other relevant mHealth related topics concerning patient preferences.   More
Txt4Health: Using Mobile Health Technology in the New Orleans Beacon Community February 15, 2012 |
Anjum Khurshid PhD, MBBS (MD), MPAff
 The New Orleans Beacon Community is currently using Txt4Health approaches to reduce healthcare costs, improve population health, and enhance patient experiences when engaging in healthy practices. This program assists individuals with diabetes through SMS texting to educate and improve patients dealing with chronic disease.   More
Secure, Enterprise Ready Text Messaging and Collaboration for Care Coordination February 11, 2013 |
mHIMSS
 Text messaging has expanded beyond the realm of a simple message between two individuals. As Physicians and nurses are increasingly using smartphones to communicate and collaborate with their team members, the need for a secure and enterprise-wide platform that handles all form of communications – text messages, calls, alerts & tasks is crucial for patient care coordination.  More
Video Presentations from The 2011 mHealth Summit, December 5 - 7 2011 January 18, 2012 |
mHIMSS
 This webpage hosts all of the video presentations from the The 2011 mHealth Summit, December 5 - 7 2011.  More
Tackling Questions of Measurement: Social Media ROI February 7, 2012 |
mHIMSS
 Jay Welz, associate director of online marketing for Dana-Farber Cancer Institute, shares some best practices for determining the ROI of social media.  More
Examining the Latest Technology: Healthcare Social Media Mobile Capabilities February 7, 2012 |
mHIMSS
 Ever wonder how long you will have to wait to be seen in the ER? See how Detroit Medical Center deployed a comprehensive strategy regarding ER wait times across various mobile and social media platforms.  More
Overcoming Internal Resistance: Proving the Value of Social Media & Gaining Leadership Buy-In February 7, 2012 |
mHIMSS
 Is your organization struggling to incorporate social media or working to overcome organizational barriers to social media? Laurie Wilshusen, director of marketing for the May Clinic covers guidelines for professional conduct on twitter, and tools to build a case the supports social media as a component of successful patient engagement.  More
Hippos and Hashtags: Social Media (especially Twitter) in Health care February 7, 2012 |
mHIMSS
 Dana Lewis, interactive marketing strategist for Swedish Medical Center, provides basic tips for using twitter to support healthcare marketing strategies. The presentation covers Twitter 101, the use of hashtag’s, and how to engage an audience through live tweeting.  More
New Media and ePhilanthropy February 7, 2012 |
mHIMSS
 Stephanie Cannon, director of web communications for Nationwide Children’s Hospital presents on leveraging social media for philanthropy efforts. The presentation provides case studies and lessons learned to apply when fundraising through social media channels.  More
Social in the Second City February 7, 2012 |
mHIMSS
 Matt Cyr, director of patient communications, introduces considerations for establishing a blogging presence within hospital organizations online presence. This presentation covers the basics of blog creation and considerations surrounding moderation of online content.  More
Social Networking for Physicians January 30, 2012 |
mHIMSS
 A social media presentation given at HIMSS11 by Shahid N. Shah.  More
Twitter Created the New Radio Star January 30, 2012 |
mHIMSS
 A social media presentation given at HIMSS11 by Erica V. Olenski, Managing Editor of HL7 Standards.  More
The Social Aspect of Mobile Health: Opportunities and Barriers January 30, 2012 |
mHIMSS
 A social media presentation given at HIMSS11 by Jane Sarasohn-Kahn, MA (Econ.), MHSA, THINK-Health and Health Populi blog.  More
Social Health: Point of Care Everywhere! January 30, 2012 |
mHIMSS
 A social media presentation given at HIMSS11 Deborah Leyva, RN, BSN Clinical Solutions Executive   More
Social Health: Point of Care Everywhere! January 30, 2012 |
mHIMSS
 A social media presentation given at HIMSS11 by Deborah Leyva, RN, BSN, Clinical Solutions Executive   More
Featured
Definitions of mHealth
mHIMSS
 A collection of mHealth definitions from key healthcare organizations.  More
mHIMSS Twitter Cheat January 21, 2013 |
mHIMSS
 Are you looking for something to say during #mHS12? Want to ensure a properly composed #mHealth tweet?   More
How is Proactive Health Impacting Healthcare Delivery? September 7, 2012 |
Sapna Dalal
Thomas Martin, MBA
 Medical information is becoming portable, participatory and personalized. This increased availability of information allows patients to become more involved and more proactive in their own healthcare process.  More
Healthcare “Friending” Social Media: What Is It, How Is It Used, and What Should I Do? Advice to Consumers (Patients, Families and Caregivers) March 15, 2012 |
mHIMSS
 Social media is playing an increased role in how patients acquire knowledge about healthcare and communicate health related topics with others. From Facebook to Twitter, patients are increasingly looking to social media outlets. This whitepaper is intended to outlined a few questions patients, families and caregivers will want to consider as they leverage social media to be more active in their health care.  More
Healthcare “Friending” Social Media: What Is It, How Is It Used, and What Should I Do? Advice to Providers March 15, 2012 |
mHIMSS
 This paper provides health care professionals with definitions of social media tools, examples of their use throughout healthcare, and recommendations for providers and consumers (patients, families or caregivers) getting started in the exciting world of #HCSM (Health Care Social Media – in “Twitterspeak”).  More
Healthcare “Friending” Social Media: What Is It, How Is It Used, and What Should I Do? March 15, 2012 |
mHIMSS
 The variety of available social media tools is growing exponentially, and includes resources such as: Apps, Blogs, Collaborative Projects, Content Communities (e.g., YouTube), Crowdsourcing, Device Integration, Enterprise Social Media, Games/Virtual Game Worlds, Location Based Apps, Microblogs (e.g., Twitter), Product/Service Rating Sites, RSS, Social Networking (e.g., Facebook), Virtual Worlds, Widgets and advanced user tools. This paper provides health care professionals with definitions of social media tools, examples of their use throughout healthcare, and recommendations for providers and consumers (patients, families or caregivers) getting started in the exciting world of #HCSM (Health Care Social Media – in “Twitterspeak”).  More
"Reducing Readmissions: Top Ways Information Technology Can Help" Social Media Related Excerpt March 2, 2012 |
mHIMSS
 Effective with the 2012 federal fiscal year, Medicare is reducing reimbursement to hospitals for avoidable readmissions related to three diagnoses―Acute Myocardial Infarction (AMI), Heart Failure (HF), and Pneumonia (PN). Social media is one strategy that can be employed to reduce avoidable readmissions, and avoid reimbursement adjustments.  More
HIMSS12 Twitter Cheat February 13, 2012 |
mHIMSS
 mHIMSS developed this HIMSS12 Twitter Cheat Sheet in aims to help attendees and the greater health IT community use Twitter in tandem with the conference. The HIMSS Social Media Team hopes this sheet of relevant hashtags, and Twitter accounts and lists helps new and existing users connect with the conversations that are of most interest to them. Tell us what you think via @mHIMSS on Twitter.  More
Glossary of Terms February 6, 2012 |
mHIMSS
   More
SHSMD's Emerging Media Handbook December 8, 2011 |
SHSMD, (Society for Healthcare Strategy & Market Development)
 In 2010 the Emerging Media Task Force conducted an online survey of SHSMD members, exploring the tools and trends the membership was seeing on the ground and on the horizon and wishing to know more about. We asked members how they were coping with a changing landscape their departments weren’t always configured to handle. Open-ended questions were paired with rankings of dozens of tools and trends, from augmented reality to recruitment. The 100+ responses were candid, informative, and extremely insightful as a snapshot in time.  More